EXCLUSIVE | PhonePe Sees 123% Surge In Vehicle Insurance Policies On Maha Navami, 1.5X Festive Growth
\n\nPhonePe Insurance has reported 1.5x year-on-year growth in vehicle insurance policy issuances on its platform during the festive season, indicating an increase in festive-period demand among its customers. In an exclusive interaction with Times Now Digital, the company revealed that new issuances surged as much as 123 percent on Maha Navami, reflecting the growing role of digital platforms in insurance distribution.
\n\nNiharika Saigal, Head of Insurance and In-App Categories at PhonePe told Times Now Digital, "festive demand consistently highlights how rapidly consumer habits are evolving. At PhonePe, we are seeing 1.5x year-on-year festive growth in new vehicle policy issuances, led by a 123 percent single-day surge on Maha Navami. This momentum proves that digital insurance infrastructure has earned deep consumer trust, reflecting both evolving buyer expectations and the expanding role of digital platforms in making coverage seamless and accessible."
\n\nOn the growing role of UPI payments in vehicle insurance purchases, PhonePe highlighted how digital platforms are simplifying the customer journey, from comparing policies and selecting add-ons to completing transactions, while improving convenience and reducing payment-related concerns for consumers. PhonePe's Niharika Saigal said, "the real…
Original source: https://www.timesnownews.com/business-economy
