YouTube unveils new AI tools, shopping features and personalised updates for creators – CNBC TV18

In TrendsStock MarketNSE IPO ListingStocks to BuyOil PricesGold and SilverYouTube unveils new AI tools, shopping features and personalised updates for creatorsFrom Gemini-powered editing to new shopping features, YouTube has announced several updates for creators and viewers.By CNBCTV18.com September 24, 2026, 12:05:54 PM IST (Published)YouTube has announced a range of new AI-powered creator tools, shopping features and personalised viewing updates at its annual Made on YouTube event in New York. The new features are aimed at helping creators with video editing, audience engagement, content discovery and monetisation.New AI tools for YouTube creatorsThe new updates include several additions to YouTube Studio, the platform's creator management app. An AI-powered draft feedback tool will analyse unpublished videos and offer suggestions related to pacing, structure and storytelling.The Studio app can generate thumbnails and titles based on a video's content and a creator's style. A dynamic thumbnail feature will allow creators to generate up to three options and test them with different sections of their audience, according to TechCrunch.The platform will also soon allow creators to test up to three different video cuts to determine which opening or hook performs better. YouTube said it plans to introduce automatic thumbnail performance monitoring later this year, which could…

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